Flowerbed rose

53-280-1
53-280-2

Ville d'Ettelbruck

Bedding rose

LENivill – Louis Lens

Vivid, rich blood‑red shade with a velvety, deep appearance. - flowerbed shrub rose - light, restrained-scented rose - delicate, light in character

– Velvety dark‑red bláthanna i mbraislí saibhir.
– Tor ard, díreach le duilliúr dlúth, snasta.
– Bláthú athfhillteach, an dara tonn an‑fhlúirseach.
– Friotaíocht mhaith i gcoinne dhamhachas duille.
– Boladh rós mín, éadrom, galánta.
Gné speisialta: Buaiteoir bonn cré‑umha Baden‑Baden 1982, oiriúnach do leapacha agus spásanna poiblí.
Long-lasting plant – Expert knowledge
Ville d'Ettelbruck
antoniaROSE® ORIGINAL rós i bpota 2 lítear ar a fhréamhacha féin
16,90 €
pcs
Direct from the grower
In stock for immediate dispatch
Delivery: 8–11 working days
4 (5768)
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VILLE D'ETTELBRUCK – dark red bedding shrub rose – Lens

This gracefully upright shrub rose brings a glow of velvet colour to compact Irish gardens, thriving even where rainfall is frequent and summers feel short and mild. Its semi-double clusters open wide, offering easy pollinators access and a constant drift of light, fragrant charm from early summer well into autumn. Grown on its own roots, it settles in steadily and repays patience with a long, reliable life, regenerating well after pruning or winter setbacks. Think of it as a quietly cheerful partner to your cottage perennials, maturing through year one roots, year two shoots, and year three full ornamental value. With medium maintenance needs, glossy foliage and naturally balanced growth, VILLE D'ETTELBRUCK suits busy homeowners who still want a richly coloured, classically romantic presence by the front door.



Usage options

Target area Reasoning
Front garden flowerbed along a path Clusters of blood-red blooms repeat generously, creating a welcoming path edge with colour from early summer to late season, even when time for detailed care is limited – ideal for the busy urban gardener
Irish cottage‑garden mixed border Medium-tall, upright growth and dense foliage weave easily between traditional perennials, and own‑root planting keeps the shrub long-lived and dependable in a relaxed, informal scheme – perfect for the romantic cottage owner
Small family lawn island or focal point At 110–150 cm, it forms a noticeable yet manageable accent, with semi‑double flowers staying eye-catching without overwhelming the space, ideal for families wanting impact from a single shrub – suited to the family‑garden beginner
Neighbour‑facing front boundary or low hedge Recommended 50–60 cm spacing builds a softly screening line of dark red and glossy green, with repeat flowering offering long-season interest without constant clipping – attractive for the neighbourly homeowner
Pollinator corner with herbs and perennials Semi‑double flowers with exposed stamens supply accessible pollen, pairing well with calamint and asters so bees can forage steadily through the season – rewarding for the nature‑oriented buyer
Urban planting exposed to wind and showers Firm, upright canes and a robust shrub build make it a good choice where breezes and soft Atlantic weather dominate, coping well with cool, damp spells between sunny breaks – reassuring for the city terrace gardener
Low‑input family border with simple care Medium disease resistance with strong black‑spot tolerance and partial self‑cleaning means less deadheading and spraying, helping you keep a smart border on limited weekend time – convenient for the time‑pressed owner
Seasonal interest with decorative hips If you leave some spent flowers, small spherical red hips develop and extend the show into autumn, adding texture that suits naturalistic, wildlife‑friendly planting – appealing to the fragrance‑loving traditionalist

Styling ideas

  • COTTAGE-RIBBON – Thread VILLE D'ETTELBRUCK in a loose line through pink asters and calamint to echo old Irish cottage borders – for nostalgic gardeners who enjoy soft, drifting colour.
  • FRONT-DOOR-FOCAL – Plant a single shrub beside the entrance with pale paving and low lavender, so the rich red flowers draw the eye without blocking the doorway – for homeowners wanting instant kerb appeal.
  • HEDGED-WELCOME – Space plants at 50–60 cm along a short front boundary to form a flowering hedge that frames the garden yet stays neighbour‑friendly – for those seeking gentle separation, not a solid wall.
  • POLLINATOR-MIX – Combine with calamint ‘Blue Cloud Strain’ and dwarf Michaelmas daisies so bees move easily between open rose centres and nectar‑rich companions – for wildlife‑minded families.
  • LONG-SEASON-ISLAND – Anchor a small lawn island with this rose, underplanting with low grasses and summer bulbs to keep interest going after the main flush – for gardeners who prefer one strong, reliable feature.

Technical cultivar profile
Parameter Data
Name and registration Modern shrub bedding rose; registered as LENivill, traded as Ville d'Ettelbruck Bedding rose LENivill; ARS exhibition name Ville d’Ettelbruck; collection: Bedding rose, shrub rose.
Origin and breeding Bred by Louis Lens in Belgium from ‘Satchmo’ × ‘Skyrocket’; breeding year 1981, introduced 1983 by Lens Roses NV; represents the Lens tradition of floriferous, garden‑worthy shrub roses.
Awards and recognition Bronze medal at the Baden‑Baden International Rose Competition in 1982, highlighting its garden performance and ornamental value among international expert judges shortly after introduction.
Growth and structural characteristics Upright shrub reaching about 110–150 cm high and 65–95 cm wide, with dense, glossy dark green foliage and moderate prickliness; suitable for beds, low hedges and small focal‑point plantings.
Flower morphology Semi‑double, flat flowers with 13–25 petals, medium sized at approximately 4–7 cm; borne in clusters and repeating freely with an abundant second flush; some spent blooms fall, others may need deadheading.
Colour data and phenology Dark blood‑red blooms, RHS 53A outer and 53B inner petals; buds deep burgundy, colour deepens then may lighten slightly in strong sun, with a velvety inner surface and consistent display through the season.
Fragrance and aroma Light, delicate scent that does not overpower nearby seating areas, adding a gentle rose note on still days; ideal where colour impact is primary but a subtle fragrance is still appreciated in passing.
Hip characteristics Forms small spherical red hips, around 8–12 mm, if some faded blooms are left; hips give additional late‑season interest and can support wildlife‑friendly or low‑maintenance planting concepts.
Resistance and winter hardiness Hardy to about −21 to −18 °C (H7, USDA 6b, Swedish zone 3); good black‑spot resistance with medium tolerance to mildew and rust; appreciates watering in dry spells and basic preventive care in humid years.
Horticultural recommendations Prefers sunny, well‑drained spots in fertile soil; plant 50–60 cm apart for hedging or 90 cm as a specimen; in containers choose at least 40–50 litres; suits medium‑input care with occasional pest management.

VILLE D'ETTELBRUCK offers rich repeat flowering, pollinator-friendly semi-double blooms and a long-lived own-root habit, making it a thoughtful choice for those planning a durable, characterful garden.

Detailed product attributes

Product Identification Data

Product Name: VILLE D'ETTELBRUCK – dark red bedding shrub rose - Lens
Product Type: antoniaROSE® ORIGINAL - rós i bpota 2 lítear ar a fhréamhacha féin
Cultivar Authenticity: Cigireáilte:17.03.2025
Cultivar Merit Rating: premium bronze
Item Number: [1337] 53-280 (14.02.2026) antoniarose.ie

Name and Registration

Cultivar Name Meaning: The name is French and means the town of Ettelbruck.
Synonym Name: Stadt Ettelbrück
Original Commercial Cultivar Name: Ville d’Ettelbruck
Trade Name: Ville d'Ettelbruck Bedding rose LENivill
Rose Group: Modern Shrub
Commercial Type: flowerbed shrub rose
Commercial Group: Rósra bhláthchlóis
Exhibition Category: shrub rose
Collection: Bedding rose

Origin and Breeding

Registration Year: Data not available
Breeder: Louis Lens
Breeding Company / Institution: Lens Roses NV; Pépinières Louis Lens SA (Belgium)
Breeding Year: Belgium, 1981
Parentage: ‘Satchmo’ × ‘Skyrocket’

Awards and Honours

Competition and Show Awards: Baden‑Baden International Rose Competition – Bronze medal (1982)

Growth and Structural Characteristics

Height: 110-150 cm
Spread: 65-95 cm
Growth Habit: upright
Foliage: The variety has dense foliage, with glossy, dark green leaves.
Prickliness: moderately thorny
Self-Cleaning Description: Some of the faded flowers fall off naturally, the rest remain on the plant.
Self-Cleaning Intensity: self-cleaning: medium

Flower Morphology

Petal Count: 13-25
Flower Fullness: semi-double
Flower Form: flat
Flower Size: M (4 -7 cm)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: dr RHS code: 53A (outer), 53B (inner)
Repeat Flowering: Good remontant; the second flowering is also abundant.

Colour Data and Phenology

Colour: dark-red
Flower Colour: Vivid, rich blood‑red shade with a velvety, deep appearance.
Closed Bud: Buds with a deep, dark burgundy surface and a subtle sheen.
Freshly Opened Flower: Brilliant blood-red petals with slightly darker tones on the outer petals.
Full Bloom: Uniform blood-red colour, with the inner faces of the petals having a soft velvety texture.
Pre-Fading Flower: The colour darkens slightly, taking on a deep red hue and a more matt surface.
Colour Fading Description: In strong sunlight the colour may lighten slightly.

Fragrance and Aroma

Fragrance Strength: light, restrained-scented rose
Fragrance Character: delicate, light in character
Pollinator Attraction: Open flowers that expose the stamens—particularly single or semi‑double forms with accessible stamens rather than fully double blooms—make pollen readily available and so attract bees.
Pollinator-Friendly Rating: Can be considered partially pollinator-friendly due to its semi-double flowers.

Rose Hip Characteristics

Rose Hip Shape: spherical
Rose Hip Notes: Forming rose hips in moderate quantities, 8–12 mm in diameter, spherical and red; decorative if the spent flowers are not removed.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Tolerates heat well; requires watering during dry periods.
Disease Resistance: medium
  • powdery mildew – medium
  • black spot – resistant
  • rust – medium

Horticultural Recommendations

Recommended Spacing: for mass planting 60 cm, for hedging 50 cm, as a solitary specimen 90 cm
Planting Density: in square planting 2,8 plants/m², in hexagonal arrangement 3,2 plants/m²
Partial Shade Tolerance: Preferably in a sunny position
Maintenance Requirements: Maintenance requirement medium; requires occasional pest-control treatments.
Key Uses: flower bed, park, solitary specimen, urban green space

Notes

Strengths: Long-lasting plant – Expert knowledge
Companion Plants: Calamintha grandiflora ‘Elfin Purple’ - large-flowered calamint Aster dumosus ‘Apollo’ - dwarf Michaelmas daisy Calamintha nepeta ‘Blue Cloud Strain’ - glandular calamint
Note: -
VILLE D'ETTELBRUCK – dark red bedding shrub rose - Lens
Vivid, rich blood‑red shade with a velvety, deep appearance. - flowerbed shrub rose - light, restrained-scented rose - delicate, light in character
Siopa gréasáin rósanna. - flowerbed shrub rose - Ville d'Ettelbruck - dark-red - (110-150 cm)
Bláthaireacht: cluster-flowered airde: 110-150 cm Cruth na bláthanna: flat Friotaíocht gheimhridh: 5b dark-red - - flowerbed shrub rose - Méid an bhlátha: M (4 -7 cm) Méid an bhlátha: M (4 -7 cm) - airde: 110-150 cm airde: 110-150 cm - Líon bláthanna: semi-double Ville d'Ettelbruck - Rósanna sa ghairdín | antoniaROSE® Original - premium bronze Louis Lens

Léirímid cuma sheachtrach ár rósanna atá le ceannach ar líne ónár siopa gréasáin.


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Information

In what condition do we send the roses from our online shop?

Let us ask ourselves the question: What do I want to use the rose for?
Flower? – Location? – Screening? – Fragrance? – Height? – Breeder? – Rose hips?

Rose purchase information
Payment methods – Delivery costs – Delivery – Complaints handling

Care guide

Our product is a rose grown with unique pharmaROSA® cultivation technology!

2 litre, own-root, potted rose.
With shoots appropriate to the season.
With roots thoroughly interwoven through the growing medium.
Quality in line with the requirements of the E.N.A. (European Nurserystock Association).
In unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-type rose plant with an individual identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Stock: several varieties and several stages of development in a short stock section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: presentation of the strong root system interwoven through the growing medium with the pot removed.
Balance: mature plant where the development of the root system and the shoots is in harmony.

Information about the videos
The video series is not a “seasonal showcase”, but makes the essence of pharmaROSA® own-root production tangible: how the plant is built, what the root system is like and how the shoots renew themselves. The footage was therefore taken at different times, showing plants at different stages of development, so mixed leaf coverage or differing growth stages may appear in the videos. This is not a “sample” of the batch delivered, but an illustration of how the technology works. The current condition of the rose available to order — typical of the given period and similar to what you can expect to receive in the parcel — is shown at the top of the product page.

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Cineálacha táirgí

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Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
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PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
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