VILLE DE COURBEVOIE – pink bedding floribunda rose
Step outside after a shower and you can imagine VILLE DE COURBEVOIE scattering soft petals of pastel pink across your Irish cottage path, its bushy habit forming a neat, low hedge that shrugs off everyday rain and wind while brightening even compact gardens. This award-winning floribunda keeps on flowering in generous clusters from early summer well into autumn, so there is always another flush of colour coming for your front border or terraced-house approach. Container-grown on its own roots, it settles in reliably, building strong roots in the first year, fuller shoots in the second and reaching its true ornamental potential by the third.
Usage options
| Target area |
Reasoning |
| Front garden bedding strip along a path or driveway |
Compact height and bushy growth create a tidy, low-maintenance line of colour that repeats flowering through the season with only light deadheading and basic feeding, suiting those who like order without fuss, especially beginners. |
| Cottage-style mixed border in a small family garden |
Pastel pink clusters blend easily with perennials such as lady’s mantle and woodland sage, giving that soft, “girly” cottage look while its floribunda habit fills gaps quickly and provides a long, reliable flowering window for homeowners. |
| Informal flowering hedge in front of low walls or railings |
Planted at hedge spacing, its dense foliage and cluster blooms knit into a low screen that looks well from both sides, with moderate maintenance needs and good resilience over many years, useful for privacy-conscious families. |
| Large containers on a sunny terrace or doorstep (40–50 L+) |
Performs well in roomy pots where good drainage and regular watering can be controlled, giving townhouses a dependable season of colour near the door without demanding large borders, ideal for busy urbanites. |
| Mass planting in communal or shared green spaces |
Recommended spacing allows efficient block planting, creating broad sweeps of coordinated pink that remain attractive even between flushes; own-root durability suits long-term schemes managed by residents. |
| Low-input, nature-friendly family garden beds |
Medium disease resistance and moderate self-cleaning mean only occasional pruning and plant protection are needed; hips add late-season interest, fitting relaxed, wildlife-aware spaces maintained by practical gardeners. |
| Wind-exposed suburban plots near the Atlantic side |
Bushy structure and healthy foliage cope well with moist air and frequent showers, offering steady performance where conditions can alternately feel soft and blustery, reassuring for coastal-edge owners. |
| Long-season colour focus near frequently used seating areas |
Remontant flowering gives several strong flushes, with an abundant second wave, keeping the view lively from early summer into autumn, especially pleasing for those who relax outdoors after work, including evening-loving couples. |
Styling ideas
- Cottage-Ribbon – edge a front path with VILLE DE COURBEVOIE and frothy Alchemilla mollis for a soft pink-and-lime fringe – perfect for romantic cottage-garden fans.
- Pastel-Pots – plant a single rose in a 50 L terracotta container with trailing ivy for neat, easy-care doorway colour – ideal for small-space city dwellers.
- Pink-Drift – mass-plant several roses in a shallow curve, underplanting with low salvias to create a flowing, feminine wave of pink and purple – suited to design-conscious homeowners.
- Hedgerow-Charm – form a low flowering hedge in front of railings, weaving in shrubby cinquefoil for extra seasonal texture – good for family gardens needing soft boundaries.
- Parklet-Blush – use as repeated clusters in shared parking islands or pocket greens, underlaid with gravel mulch for minimal weeding – attractive for low-maintenance community spaces.
Technical cultivar profile
| Parameter |
Data |
| Name and registration |
Ville de Courbevoie, bedding floribunda rose; registered cultivar name EVEgrific; ARS approved exhibition name Ville de Courbevoie; meaning linked to the French town of Courbevoie. |
| Origin and breeding |
Bred in France by Jérôme Rateau (Les Roses Anciennes André Eve); breeding completed 2011, introduced 2021; parentage undocumented; marketed in Europe as a premium bedding floribunda. |
| Awards and recognition |
Gold medal floribunda Nyon 2021; silver medal floribunda Rome 2021; certificates of merit Saverne 2021 and Le Roeulx 2021, reflecting strong ornamental and garden performance. |
| Growth and structural characteristics |
Bushy, medium-height shrub typically 70–110 cm tall, 50–70 cm spread; dense mid-green, slightly glossy foliage; moderately prickly shoots; suited to beds, hedging and containers with regular care. |
| Flower morphology |
Medium-sized, double, cup-shaped cluster blooms, about 4–7 cm across; 26–39 petals; remontant with generous repeat and especially abundant second flush; moderate self-cleaning so some deadheading advised. |
| Colour data and phenology |
Mid-pink outer petals with lighter inner tones; vivid pink buds; gradually fades to light pastel, pearlescent edges; ARS pb, RHS 62C outer and 158D inner; good colour retention in typical Irish summer light. |
| Fragrance and aroma |
Fragrance very weak and barely noticeable; grown primarily for visual impact, floribunda flowering power and reliable bedding use rather than scent; suitable where strong perfume is not required. |
| Hip characteristics |
Produces moderate numbers of small, spherical red hips, roughly 6–10 mm across; provide subtle late-season colour and some wildlife interest if spent flowers are not removed too thoroughly. |
| Resistance and winter hardiness |
Hardy to about -21 to -18 °C (RHS H7, USDA 6b, Swedish zone 3); medium resistance to black spot, powdery mildew and rust; tolerates heat but prefers regular watering during extended dry spells. |
| Horticultural recommendations |
Best in sunny positions with well-drained but moisture-retentive soil; spacing 35–65 cm depending on use; 5.7–6.5 plants/m² for mass planting; medium maintenance with occasional plant protection as needed. |
VILLE DE COURBEVOIE offers long-season pink clusters, compact easy-care growth and durable own-root reliability, making it a thoughtful choice for gardeners seeking dependable colour with modest effort.
